Start-ups and their founders face a mouthful of challenges as they navigate the stormy waters of the business world. Most start-ups do not see the light of day as they have to contend with strong competitors and a myriad of other business challenges. Berthing an idea and bringing the idea to fruition are two different things that must be addressed holistically. The business idea incubating period is more often a turbulent one without the right environment and people. Gaining patronage for new products or services deserves extraordinary skills and input. Most start-up entrepreneurs come up with unrealistic expectations in anticipation of success and this sometimes leads to failure.
At OKEH, we guide our start-ups through their corporate journeys helping them take decisions that promote growth.